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NFIB Weekly News Small Business Marketing

Snapchat Introduces Promoted Stories For Advertisers. (11/28/2017)

Re/code (11/24) reported that Snapchat will be rolling out Promoted Stories, a new ad format “which will let advertisers pay to push their story to more users.” The ads will appear on the app’s Stories page. Stories are “one of Snap’s most popular products, and the same product that Instagram successfully copied a little over a year ago.”

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